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Lead Capture
Quickly create custom landing pages with an easy to use form builder
The Bullseye form building tool with drag-and-drop interface lets you quickly create lead capture forms and online surveys. Simply create your form, select the routing scheme and Bullseye creates a widget that can be embedded on your web or landing page.
If you are looking for a deeper integration, our API can be used to integrate with 3rd party lead generation services and automate the lead capture process.
Lead Routing
Get leads to the “right" dealer.
Bullseye’s configurable lead routing module allows you to route leads based on a variety of methods including:
- Distance (zip code, postal code)
- Territory
- Round robin
- Priority
- Existing distributor relationships
- More…
Lead Follow Up
Make the “right” impression
Getting back to an inquiry quickly is a critical element in the conversion of leads to sales. Using Bullseye’s email module, lead submissions get a quick confirmation email configured with your company branding allowing you to participate in the hand-off of the lead to a distributor.
Lead notification is then sent to the distributor via email or PDA. Through the co-branded Bullseye interface, distributors can retrieve lead information, and follow-up. The system tracks status changes and allows you to monitor response time, follow up notes, and sales conversion.
There is even a reminder email that gets sent to dealers with leads requiring follow-up.
Reports and Analytics
Manage for greater ROI
Knowing which dealers are following up on leads is the first step in ensuring 100% follow up and maximizing lead conversion. With Bullseye’s reporting tools you can:
- Monitor and analyze dealer response time
- Track lead trends by category
- Track lead trends by source
- View leads by geography
- More…
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